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Digital SBS wayfinding totems for New York City
Trueform was awarded the 'Walk NYC' wayfinding project that included 170 double-sided digital SBS totems for the New York City Department of Transport (DoT) over a 3 year period. All work was carried out in New York which allowed Trueform to work closely with the client to provide them with the bespoke service that they needed. Working with such a
Trueform was awarded the 'Walk NYC' wayfinding project that included 170 double-sided digital SBS totems for the New York City Department of Transport (DoT) over a 3 year period.
All work was carried out in New York which allowed Trueform to work closely with the client to provide them with the bespoke service that they needed.
Project challenges
Working with such a large transport network created many challenges. The totems had to be designed to operate through the heat of the New York summer and sub-zero temperatures of the New York winter.
Solution
Trueform worked alongside the digital display company, Ferrograph to design and deliver 170 double-sided LED displays. These digital SBS totems provide travellers with up-to-the-minute, real-time passenger information (RTPI) at bus stops around the city.
Ferrograph developed the software to connect up the digital SBS totems to New York DoT’s own RTPI system over their NYCWIN wireless network. The totems notify bus customers how many minutes or stops away their next bus is from their bus stop.
